2024 PrideAM Awards

Congratulations to our inaugural winners.
The best in 2SLGBTQI+ advertising.

We’re here to make the marketing industry a better place by straight up raising queer voices.

Genie Gurnani Becomes Inaugural Chair of the 2024 PrideAM Awards.

In Gurnani’s role as the Chair, they are poised to spearhead a transformative vision that celebrates exceptional marketing endeavours within the 2SLGBTQ+ community.

Introducing the Inaugural PrideAM Awards

We are excited to unveil the first-ever PrideAM Awards. Open to global applicants, this prestigious event recognizes outstanding achievements in marketing to and with the 2SLGBTQ+ community.

Gender Affirming Insurance Benefits List

Agencies and brands in Canada are already offering gender affirming insurance as part of their benefits packages.

How we all can provide greater support for 2SLGBTQ+ community

Little Black Book on the Queer Lived Experience Report and creating a more inclusive future.

The Queer Lived Experience Report 2022

Landmark research exploring queer experience in Canada's agencies reveals high levels of discrimination

Advertising to Lesbians

by Sarah Thompson, CSO, Mindshare

January 20, 2021

PrideAM condemns Toronto Star cartoon as transphobic.

Issued as a press statement on October 13th, 2020