Who We Are

Yes, it’s another “about us” page

PrideAM was launched in the UK in 2015, as the first LGBTQ+ body for the marketing and brand communications industries. A voluntary and not-for-profit organization, it is our aim to improve the experience, support and representation of LGBTQ+ people both within the industry and beyond. With such great success in the U.K, Scott Knox brought the organization to Canada in the fall of 2019.

I believe that telling our stories, first to ourselves and then to one another and the world, is a revolutionary act

Janet Mock

While we are now headquartered in Toronto, the need to advocate for our community remains a global mission. Follow the conversation by signing up for our newsletter below or get in touch at our contact and find out how you can help.

Our purpose:

  • To promote the fair and accurate representation of LGBTQ+ people in advertising and marketing communications
  • To remove any LGBTQ+ prejudice from the advertising and marketing workplace and promote an open and inclusive creative environment
  • To promote positive LGBTQ+ role models in the advertising and 
marketing sector
  • To provide support and information to LGBTQ+ people working or seeking to work in the advertising and marketing sector