Who We Are

Yes, it’s another “about us” page

PrideAM was launched in the UK in 2015, as the first 2SLGBTQ+ body for the marketing and brand communications industries. A voluntary and not-for-profit organization, it is our aim to improve the experience, support and representation of 2SLGBTQ+ people both within the industry and beyond. With such great success in the U.K, Scott Knox brought the organization to Canada in the fall of 2019.


I believe that telling our stories, first to ourselves and then to one another and the world, is a revolutionary act

Janet Mock

While we are now headquartered in Toronto, the need to advocate for our community remains a global mission. Follow the conversation by signing up for our newsletter below, or get in touch at our contact and find out how you can help.

Our purpose:

  • To promote the fair and accurate representation of 2SLGBTQ+ people in advertising and marketing communications
  • To remove any 2SLGBTQ+ prejudice from the advertising and marketing workplace and promote an open and inclusive creative environment
  • To promote positive 2SLGBTQ+ role models in the advertising and
marketing sector
  • To provide support and information to 2SLGBTQ+ people working or seeking to work in the advertising and marketing sector